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What is Oviond?

A simple overview of Oviond for marketing agencies getting started with client reporting.

Oviond helps marketing agencies build branded client reports and dashboards without rebuilding the same reporting work every month.

Who this is for

This article is for agency owners, account managers, and reporting teams who are new to Oviond and want to understand what the platform does before setting up their first client.

Before you start

You do not need to connect anything yet.

It helps to know:

  1. which client you want to report on first,

  2. whether that client needs a report, a dashboard, or both,

  3. which marketing platforms that client uses,

  4. who at your agency will build or manage the report.

What Oviond does

Oviond is a white-label marketing reporting platform for agencies.

You use it to organise client reporting in one place: clients, report and dashboard projects, connected data sources, pages, widgets, branding, templates, users, and scheduled delivery.

The point is not to make reporting look fancy for the sake of it. The point is to make client reporting more dependable, repeatable, and easier to manage across your agency.

Steps: how Oviond works

1. Create a client

A client is the workspace for the business you are reporting on.

Use this when you want to keep one client’s reporting separate from another client’s reporting.

2. Create a report or dashboard project

After the client exists, create a project for that client.

A project in Oviond is either a report or a dashboard.

  • A report is useful when you want a structured, page-based client report.

  • A dashboard is useful when you want a live view that is easier to check regularly.

3. Connect data sources inside the project workflow

Data sources are the marketing platforms you report on, such as ad platforms, analytics tools, social channels, and other reporting sources.

In the app workflow, you add the client first, then add the report or dashboard project, then connect or select the data sources needed for that project.

4. Build the reporting pages and widgets

Inside a project, you add pages and widgets. Widgets are the charts, tables, KPIs, text blocks, images, and other content blocks that make up the report or dashboard.

5. Apply your agency branding

Oviond is built for white-label reporting. That means the client-facing report can use your agency’s brand instead of looking like a third-party reporting tool.

Depending on your setup, branding can include your logo, colours, themes, email settings, and client-facing domain.

6. Share or automate delivery

Once a report or dashboard is ready, you can share it with the client or schedule delivery.

Scheduled delivery is useful for recurring reporting, such as weekly performance updates or monthly client reports.

Expected result

After the setup flow, your agency should have a client workspace with at least one report or dashboard project, the right data sources connected inside that project workflow, and a reporting view that can be shared with the client.

For recurring reporting, the end result should be a report your team can send again without manually rebuilding the same layout each time.

Simple agency example

A small agency might create a client for a dental practice, create a monthly report project, connect the client’s ad and analytics data sources inside that project workflow, add the most important metrics, apply the agency’s branding, and schedule the report to send before the monthly client call.

That is the core Oviond workflow: organise the client, create the reporting project, connect the data, build the reporting view, brand it, then deliver it consistently.

Key terms

  • Account: your agency workspace in Oviond.

  • Client: the workspace for the business you are reporting on.

  • Project: a report or dashboard.

  • Report: a structured, page-based reporting project.

  • Dashboard: a live reporting view.

  • Data source: a connected marketing platform or profile used inside a project for reporting.

  • Page: a section inside a project.

  • Widget: a chart, KPI, table, text block, image, or other content block inside a project.

  • Theme: styling used to control the look of reports and dashboards.

  • Template: a reusable reporting structure.

  • Automation: scheduled delivery of a report.

When to use Oviond

Use Oviond when your agency needs to:

  • send regular client reports,

  • reduce manual reporting work,

  • keep client reporting consistent,

  • combine data from different marketing platforms,

  • present reporting under your own agency brand,

  • give clients clearer access to performance updates.

Oviond is not meant to replace your strategy, client communication, or campaign work. It is there to make the reporting layer cleaner and more repeatable.

Troubleshooting

I do not know where to start

Start with one client and one report or dashboard project. Do not try to set up every client, template, and automation on day one.

I do not have access to the client’s marketing accounts yet

Create the client and reporting project first. Connect the data sources inside the project workflow once you have the correct account access.

I am not sure whether to build a report or a dashboard

Use a report when the client expects a structured update, such as a monthly performance report. Use a dashboard when the client or your team needs a live view that can be checked more often.

The project does not show the data I expected

Check that the correct client, project, data source, profile, widget, and date range are selected. If the data still looks wrong, contact support with the details below.

What to send support if stuck

Send Oviond support:

  1. the client name,

  2. the report or dashboard project name,

  3. the data source you are working with,

  4. what you expected to happen,

  5. what happened instead,

  6. a screen capture if there is an error message.

Related articles

  • Quick start checklist

  • Key terms in Oviond

  • Create your first client report

  • Where to get help

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